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CPV Lab Blog

Category: Marketing industry

Interested in the latest performance marketing trends?

The Marketing Industry category covers essential topics in performance marketing and campaigns tracking.

Stay updated with the latest trends, tools, and strategies to enhance your marketing efforts.

CPV Lab vs Google Analytics comparison

CPV Lab vs. Google Analytics: Which One is Right for Your Business?

May 15th, 2023 by Julia D. When it comes to tracking website traffic and gaining insights about your customers, there are many options available. Two of…
URL Params in WordPress for affiliate marketing

URL Params Tutorial – WordPress Integration With CPV Lab

April 30th, 2023 by Patrick H Tutorial on how to use URL Params plugin in WordPress with CPV Lab ad tracker. Create converting landing pages for affiliate marketing or to increase the performance of your website.
Dynamic keywords for personalized landing pages

Boost Conversions By Upto 50% With CPV Lab’s Dynamic Insertion

April 12th, 2023 by Patrick H Tutorial on how to create a personalized landing page with dynamic keywords insertion
Google Analytics 4 - GA4 - what is it?

GA4: What is it and what changes can we expect?

April 7th, 2023 by Julia D. What changes brings Google Analytics 4?
What is a Postback URL?

What Is a Postback URL And Why Is It Useful? S2S Tracking Guide for Affiliate Marketers

March 30th, 2023 by Julia D. A postback URL (S2S postback) lets networks fire conversion data back to your tracker without cookies adn tracker to send…
First-party cookies vs Third-party cookies

First-party cookies vs Third-party cookies

March 21st, 2023 by Julia D. First-party cookies vs Third-party cookies - battle with the First-party cookie as a winner

TikTok, TikTok, are you tracking them or not?

March 16th, 2023 by Julia D. Yeah, I’m sure that you’ve heard this a lot lately: TikTok is next big thing in social media marketing. People…
Affiliate Marketing Trends for SaaS

Affiliate Marketing Trends in 2023 for SaaS 

March 9th, 2023 by Julia D. Affiliate marketing is, without question, a remarkable getaway for SaaS companies looking to expand their reach and exponentially increase their…
Tips for affiliates and media buyers to have success

Affiliate Marketing Tips and Advice for Affiliates and Media Buyers

February 15th, 2023 by Alex B. It’s time for affiliates and media buyers to brace themselves and bring in more cash flows.  With the right tips…
Top 5 Affiliate marketing trends

Top 5 Affiliate Marketing Trends in 2023

February 3rd, 2023 by Alex B. Best 5 affiliate marketing trends in 2023 for a business owner
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