Marketing industry Archives

CPV One vs RedTrack: The Honest Tracker Comparison for Media Buyers (2026)

June 7th, 2026 by ElizabetaK If you landed on this page, you are probably evaluating trackers — maybe because RedTrack just raised its prices again,…

Click Loss in Google Ads: What’s Normal and How to Fix It

April 22nd, 2026 by ElizabetaK Clickloss in performance marketing: what it is, what is normal and what is not, how can you lower your click…

Mastering Meta Ads: A Practical Guide for Performance Marketers

April 2nd, 2026 by ElizabetaK Meta remains the go-to platform for performance marketers, and for good reason. The combination of massive reach, sophisticated optimization algorithms,…

AI for media buyers: 12 Ways to Use AI to Optimize Your Campaigns

March 6th, 2026 by ElizabetaK AI isn’t coming for your job as a media buyer, but media buyers who use AI will outperform those who…

Mastering TikTok Ads: Expert Strategies for Media Buyers

February 22nd, 2026 by ElizabetaK A comprehensive guide to launching, optimizing, and scaling profitable TikTok ads campaigns TikTok has evolved from a platform known for…

CPV Lab white label tracker for Google Certified Domain

How 3 Businesses Got a Google Certified Click Tracker Using CPV Lab White Label

February 2nd, 2026 by Julia D. Getting a Google certified domain is not easy.Many advertisers try. Most fail. In this case study, we want to show…

AI Advertising in 2026: Everything Marketers Need to Know (+ AEO Strategy)

January 29th, 2026 by ElizabetaK What does AI advertising from OpenAI, Google, Meta, and Microsoft mean for performance marketers, affiliates, and your AEO strategy? Key…

AI Tracking Software for Affiliate Marketers: 4 Features That Save 12+ Hours Weekly

December 2nd, 2025 by ElizabetaK Twelve hours. That's how much time an average media buyer spends each week on tasks that don't actually require human…

Jitendra Vaswani is an affiliate marketer, SEO expert, blogger, author, and speaker

The Future of Affiliate Marketing: Insights from SEO Expert Jitendra Vaswani

April 14th, 2025 by Julia D. In this new episode of Champions of Performance Marketing , we sat down with Jitendra Vaswani, a remarkable figure in…

The Power of Creatives: Driving Meaningful Performance on NewsBreak

April 3rd, 2025 by Guest Our friends from NewsBreak advertising detailed below how creatives play a very important place in having successful advertising campaigns. NewsBreak…

Category: Marketing industry

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