Marketing industry Archives

AGS Rome 2026: Game, Set, and Match – Affiliate Marketing Just Got a New Home

November 10th, 2026 by Julia D. A while ago I shared what to expect from Affiliate Grand Slam Rome 2026. Now that I am back and…

Top Affiliate marketing ad tracking platforms

Best Affiliate Ad Tracking Platforms for Media Buyers and Brands

November 9th, 2026 by Julia D. TL;DR: We have been in performance marketing for over 10 years - building a tracker, running campaigns, and talking to…

What Is a Postback URL and How Does It Work? (S2S Tracking Guide for Media Buy)

October 26th, 2026 by Julia D. A postback URL (S2S postback) lets networks fire conversion data back to your tracker without cookies adn tracker to send…

Affiliate Grand Slam Rome 2026 – What to Expect and Why We Are Going

October 12th, 2026 by CPV Team TL;DR: AGS Rome runs November 2-5 at Fiera Roma. One ticket covers four events including SiGMA World. 5,000+ verified affiliates,…

ChatGPT Ads: First Impressions After Real Campaigns – Is It Worth Testing?

September 24th, 2026 by CPV Team ChatGPT Ads has been live for a few weeks now in Europe (in US it has more time already). The…

Affiliate World Budapest 2026: Why the Side Events Were the Real Conference

July 23rd, 2026 by Julia Draghici I will be honest with you - I almost did not go. Affiliate World is not exactly my kind of…

Conversion attribution for performance marketers: which model should you use?

July 14th, 2026 by ElizabetaK You launched a campaign. The visitor saw your Facebook ad on Monday. They clicked it, browsed your landing page, and…

Conversion API explained for performance marketers: what it actually does for your campaigns

June 23rd, 2026 by ElizabetaK If you have run any kind of paid traffic in the last few years, you have probably heard of the…

CPV One vs RedTrack: The Honest Tracker Comparison for Media Buyers (2026)

June 7th, 2026 by ElizabetaK If you landed on this page, you are probably evaluating trackers — maybe because RedTrack just raised its prices again,…

Click Loss in Google Ads: What’s Normal and How to Fix It

April 22nd, 2026 by ElizabetaK Clickloss in performance marketing: what it is, what is normal and what is not, how can you lower your click…

Category: Marketing industry

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