Ok, so probably you already know about this cool event, but let me tell you something you don’t know yet😊
CPV Lab Pro affiliate marketing tracker will be present at the AD World conference on 11-12 October.
This is an online conference, so you can join it from whenever you are.
What is exactly Ad World?
Ad World is a massive online conference for digital marketers and advertising professionals. The experts and pros in the field come together to share their best tips and experiences, both good and bad.
During the 2-day event, attendees can participate in panels, speeches, and live Q&A sessions that are all focused on helping you grow your business. There usually are over 20,000 brains in advertising and marketing from around the world.
Each day, there were 3 stages of events running simultaneously, so you can choose the presentations that best fit your brand and goals.
Why it is important to join it to Ad World?
- To find out what are the new trends in digital marketing
- How can you optimize your TikTok, Facebook, Microsoft Ads or any other types of campaigns
- To learn from awesome speakers best practices (we always have to learn in marketing!)
If you are doing affiliate marketing, then you probably are interested in the future of digital marketing, the latest “news” in the industry and how marketing agencies or media buyers are using the Social Media traffic in their advantage.
So, CPV Lab team will be present at this event to show you how you can track your campaigns, even if they are your social media campaigns or push, pop or whatever other affiliate marketing campaign. Join our booth in the online app!
Be sure that I will update this post once the conference is ended with reviews of it 😉
See you on the networking area at Ad World 2022!
How was the Ad World conference?
As I mentioned this is an update after the conference.
The conference was very interesting, the panels well informed and it is nice that we get the chance to check the videos for a longer period.
Because there were 3 interesting panels all in the same time and it was hard to pick.
What I liked a lot was the discussion with Seth Godin and his insights. He has a very nice way of transmitting the message with real live examples
“Did it (your message) change the person lessening /did it change how he sees the product?”
Also I found out a very simple definition for “what is direct marketing?”
It is the process of investing $100 and gaining back $110.
What we didn’t like
The networking was very poor.
In our days, for an online conference this big it was disappointing to not be able to network more.
There was just a chat available and most of the participants wouldn’t answer.
It’s like they are not there to share, but only to learn.
That side was a big disappointment for us as we wanted to learn from their needs and what they need help with.
As you know, CPV Lab is a marketing tracker used by any marketer.
It was initially designed for affiliate marketing (and it is still the main niche for our platform) but lately we had many ecommerce stores, SaaS or other small businesses that started using our tracker. Which is very good news.
CPV Lab is highly customizable and can adapt to every marketer needs.
For the team behind the tool, it is great to see that more and more businesses want to get their multichannel marketing data in one dashboard so they can make faster decisions.
To sum up
Ad World was a interesting event as we learned a lot from the panels. Some were better than others, but overall they are good.
You should have no networking expectations out of it, even it is promoted as networking with thousands of marketers. They are there for learning not sharing or talking. And having only chat, no video to network with, it is not worth it.
