Author: Julia D.

Julia Draghici is the CEO and Co-founder at CPV Lab marketing tracker. She has 5y+ experience in performance marketing tracking and optimization, especially in affiliate marketing. Also with more than 15y+ experience in software and business development, she has vast knowledge on different areas of a business development cycle.
Affiliate Link Tracking

Affiliate Link Tracking: What it is & How It Works

May 10th, 2023 by Julia D. Tracking affiliate links is essential for evaluating the performance of an affiliate marketer campaigns. By using affiliate tracking tools, marketers can gain deep insights into the factors that impact their affiliate commissions, which performance metrics to prioritize, and much more.