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CPV Lab Blog

Tag: CAPI

Conversion API - CAPI

Conversion API explained for performance marketers: what it actually does for your campaigns

June 23rd, 2026 by ElizabetaK If you have run any kind of paid traffic in the last few years, you have probably heard of the…

4 Key facts that you need to know about the iOS14 update and the Facebook Conversion API (CAPI)

May 20th, 2021 by Julia D. After Apple launched the latest iOS14.5 update, difficulties began to appear for all the marketers running ads, especially for the…
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