December 3rd, 2025 by Patrick H In this tutorial, we're walking through split-testing offers effectively with CPV Lab, a powerful ad-tracking platform for performance marketers. We’re focusing on…
October 21st, 2025 by ElizabetaK Understanding how ad trackers distribute traffic between landing pages and offers is fundamental to successful affiliate marketing and paid advertising…
October 2nd, 2025 by Julia D. We have another episode of Champions of Performance Marketing. I'm thrilled to have Raanan Rosenbaum here today, whose campaigns truly…
September 22nd, 2025 by Patrick H Step-by-step guide for affiliate marketers to increase ROI with smart traffic segmentation and accurate click tracking. Use Redirect profiles in CPV Lab to redirect traffic for mobile or desktop users.
July 19th, 2025 by Julia D. When I first discovered Parul Mehta Bhargava through her LinkedIn newsletters, where she fearlessly calls out industry fraud and shares…
July 8th, 2025 by Julia D. In the world of push notification advertising, success hinges on understanding the nuances of campaign optimization, creative testing, and data-driven decision-making.…
November 3rd, 2025 by Julia D. In part one of our conversation with Raanan Rosenbaum, we explored his unconventional journey from the jewelry industry to success…
October 2nd, 2025 by Julia D. We have another episode of Champions of Performance Marketing. I'm thrilled to have Raanan Rosenbaum here today, whose campaigns truly…
September 19th, 2025 by Julia Draghici Welcome to the second part of the Champion of Performance Marketing interview with Kyle Kosteczka, where he shares his affiliate…
August 21st, 2025 by Guest Most affiliates stick to what they know: banner ads, push notifications, and text-based campaigns. But while they're fighting over the…
May 23rd, 2025 by Patrick H If you're running affiliate marketing campaigns and want to test out fresh angles, this method could surprise you. Recently, I…
October 7th, 2024 by ElizabetaK Scaling native ad campaigns requires more than just increasing your budget—it involves making smart, data-driven decisions and continuously optimizing content…
October 5th, 2024 by ElizabetaK So, what’s media buying affiliate marketing all about? Basically, it’s the strategy of buying ad space to promote products or…
September 18th, 2024 by Julia D. Welcome to the second part of our Champion of Performance Marketing interview with Anna Gita, the founder of MaxWeb, a…
September 11th, 2024 by ElizabetaK Creating successful pop traffic campaigns can be very rewarding for digital marketers. Pop ads, also known as pop traffic, involve…
August 29th, 2024 by Julia D. Welcome to the new episode of our interview series, Champion of Performance Marketing, where we delve into the stories and…
August 20th, 2024 by ElizabetaK In the current digital landscape, email marketing stands out as one of the most effective tools for online businesses. Whether…
August 6th, 2024 by ElizabetaK Google's March 2024 updates and the recent Privacy Sandbox announcement have created significant shifts in the digital marketing landscape. Google's…
August 1st, 2024 by ElizabetaK Today, combining email marketing tracking with media buying is like finding a golden needle that can really push your business…
July 27th, 2024 by Julia D. Welcome to the second part of our "Champions of Performance Marketing" interview with Evan Weber. Today, we continue our conversation…
