December 3rd, 2025 by Patrick H In this tutorial, we're walking through split-testing offers effectively with CPV Lab, a powerful ad-tracking platform for performance marketers. We’re focusing on…
October 21st, 2025 by ElizabetaK Understanding how ad trackers distribute traffic between landing pages and offers is fundamental to successful affiliate marketing and paid advertising…
October 2nd, 2025 by Julia D. We have another episode of Champions of Performance Marketing. I'm thrilled to have Raanan Rosenbaum here today, whose campaigns truly…
September 22nd, 2025 by Patrick H Step-by-step guide for affiliate marketers to increase ROI with smart traffic segmentation and accurate click tracking. Use Redirect profiles in CPV Lab to redirect traffic for mobile or desktop users.
July 19th, 2025 by Julia D. When I first discovered Parul Mehta Bhargava through her LinkedIn newsletters, where she fearlessly calls out industry fraud and shares…
July 8th, 2025 by Julia D. In the world of push notification advertising, success hinges on understanding the nuances of campaign optimization, creative testing, and data-driven decision-making.…
November 3rd, 2025 by Julia D. In part one of our conversation with Raanan Rosenbaum, we explored his unconventional journey from the jewelry industry to success…
October 2nd, 2025 by Julia D. We have another episode of Champions of Performance Marketing. I'm thrilled to have Raanan Rosenbaum here today, whose campaigns truly…
September 19th, 2025 by Julia Draghici Welcome to the second part of the Champion of Performance Marketing interview with Kyle Kosteczka, where he shares his affiliate…
August 21st, 2025 by Guest Most affiliates stick to what they know: banner ads, push notifications, and text-based campaigns. But while they're fighting over the…
May 23rd, 2025 by Patrick H If you're running affiliate marketing campaigns and want to test out fresh angles, this method could surprise you. Recently, I…
April 3rd, 2025 by Guest Our friends from NewsBreak advertising detailed below how creatives play a very important place in having successful advertising campaigns. NewsBreak…
March 31st, 2025 by ElizabetaK With the growing emphasis on user privacy, browsers like Chrome and Safari have changed to limit the detail provided in…
March 28th, 2025 by Julia D. The second part of our exclusive interview with Florin Simovici is now available. In this compelling continuation of our Champion…
March 23rd, 2025 by ElizabetaK Did you noticed how the advertising landscape is a whirlwind of constant change? New technologies, evolving consumer behaviors, and shifting…
March 18th, 2025 by Julia D. In this latest episode of Champions of Performance Marketing, we've met Florin Simovici, a renowned innovator in the affiliate marketing…
March 4th, 2025 by Alex B. Ad tracker software is a crucial tool for affiliate marketers and media buyers. It enables users to monitor the performance…
February 21st, 2025 by ElizabetaK In this second part of our Champions of Performance Marketing interview with Stefan Muehlbauer, we explore his thoughts on affiliate…