TL;DR: AGS Rome runs November 2-5 at Fiera Roma. One ticket covers four events including SiGMA World. 5,000+ verified affiliates, 250+ exhibitors, and platform reps from Google, TikTok, Meta, and Snapchat all in one room. We are going as media partners and recording for the Champions of Performance Marketing podcast. Here is what we actually think is worth your time – and what to skip.
In this article:
- What makes AGS different from every other affiliate event
- Why DTC brands and media buyers belong in that room
- The cross-niche angle – and why it is worth more than it sounds
- Speakers and exhibitors worth prioritizing
- Side events and the AGS Awards
- How to get your ticket (free if you qualify)
Most affiliate events are built around one vertical. iGaming. Ecommerce. Finance. You know the crowd before you arrive. The conversations are useful but predictable.
AGS Rome is different. It is every niche in one venue, at the same time – nutra, lead gen, dating, ecommerce, dropshipping, pay per call, apps, finance, SaaS, AI, search arbitrage. Thousands of verified affiliates from completely different worlds, all in the same building for four days.
That is either overwhelming or the best networking setup of the year, depending on how you use it.
Our CPV Lab team will be there. This time we are going also as media partners with our podcast Champions of Performance Marketing. So, we will probably record some flash interviews with speakers, exhibitors, and practitioners on the floor.
What AGS Actually Is
Affiliate Grand Slam is a multi-niche affiliate and performance marketing event. The 2026 edition takes place in Rome, at Fiera Roma, November 2-5.
It sits within a larger structure.
One AGS ticket also gets you into SiGMA World (digital and iGaming industries), AIBC (blockchain, crypto, emerging tech), and FX.World (FX and fintech) – all running at the same venue during the same week. Total attendance across all four events is expected to exceed 30,000 delegates.
The reason AGS does not cover iGaming is simple: SiGMA is right there. There is no overlap because the events are designed to complement each other, not compete. AGS focuses on what SiGMA does not – the full range of performance marketing verticals outside gaming.
What that means in practice: the AGS floor is made up of the brands, networks, and affiliates working in the verticals you actually operate in. No filtering. No signal-to-noise problem. If you run nutra campaigns, the people next to you at lunch are running nutra campaigns – or ecommerce, or lead gen, and they are solving versions of the same problems you are.
Why DTC Brands and Media Buyers Should Be in That Room
For DTC brands, AGS is not a Shopify conference. It is not another event about conversion rate optimization on your own store. It is a room full of the affiliates and creators who could be promoting your products – and the networks that connect you to them.
You can meet affiliate managers from the major networks. You can talk directly to traffic source reps from Google, TikTok, Meta, and Snapchat. You can sit down with creators and performance agencies who know how to drive buyers to an offer, not just visitors to a page.
That is a different kind of value than you get from a DTC-specific event. The people at AGS have traffic. They know how to convert. They are looking for products to promote. If your product fits their audience, a 15-minute conversation at a booth can turn into a partnership that runs for years.
For media buyers and agencies, the value is in the density. Every major traffic source, every major affiliate network, tracking platform (like CPV Lab and CPV One) practitioners running campaigns at every scale – it is all in one place. Conversations that would normally take weeks of emails happen in a day.
Why It Is Worth More Than It Sounds
Here is something that does not get said enough about multi-niche events: the best ideas do not come from your own vertical.
Take a nutra affiliate who has spent years ranking content and driving organic traffic. He knows SEO as well as anyone in the industry.
At a confernece, he ends up in a conversation with someone promoting SaaS tools using the same content-driven approach – but adapted for a completely different audience and search intent. That conversation leads him to start applying those principles to SaaS offers. Then he layers in Meta ads to test paid traffic for the first time.
Two different niches, two different traffic sources, one set of transferable skills.
That kind of cross-pollination is almost impossible to engineer at a single-vertical event. You cannot have it if everyone in the room is running the same type of campaign with the same traffic sources toward the same audiences. There are othere advantages to those niched conferences, for sure.
But mixing niches together has it’s own advantages.
At AGS, a finance affiliate might pick up a landing page structure from the nutra vertical that cuts their cost per lead. An ecommerce brand might learn a retargeting sequence from a lead gen operator that changes how they handle abandoned carts. A media buyer running push traffic for sweepstakes might discover that the same audience segments convert on app installs with a small angle change.
The ideas are there. You have to be in the room to find them.
Speakers Worth Your Time
The speaker lineup includes platform reps from the traffic sources most of you are already buying – and practitioners running campaigns at serious scale.
From the platforms:
- Olga Maksimuk, Principal Affiliate Expert at Google – covers policy and scaling across lead gen, ecommerce, health, and dating. Knows what room exists within Google’s rules, not just what the documentation says.
- Niv Shaked, Sales Director at TikTok – leads revenue operations across affiliate ecosystems and performance agencies. Eight years in affiliate marketing.
- George Phu, TikTok – covers ecommerce and emerging industries.
- Gabe Piacentini, Head of Business Development and Lead Generation at Snapchat.
- Caoimhe Nugent, Senior Strategist at Google.
From the practitioner side:
- Maor Benaim, CEO of Wolf Marketing – manages over $220M in yearly revenue as a full-stack media buyer. Worth seeing in person.
- Van Oakes, Founder of Goat Media – scaled brands past nine figures, Snapchat Star of the Year. His sessions are direct response, no padding.
- Nick Shackelford, Co-Founder at BREZ – known for scaling DTC brands with paid social.
- Joshua Chin, Founder at Chronos Agency.
- Jordan Rolband, Founder and CEO at DFO Global Performance Commerce.
Having platform reps and practitioners at that level on the same stage in the same week is genuinely useful.
You hear what the platform is optimizing for. Then you hear from someone who has built a $220M operation working within those rules. Those two perspectives together are worth more than either one alone.
The Exhibitor Floor
Confirmed exhibitors include Google, Meta, TikTok, Snapchat, YouTube, ClickBank, MGID, Outbrain, Digistore24, TrafficStars, and PlatformPay, with 250+ total expected.
For affiliates and media buyers: this is where the traffic source conversations happen in person. Account managers can do things that the standard onboarding process cannot – escalations, beta access, technical setup help. Show up with a specific question, not a general one.
For DTC brands: the affiliate networks on the floor are the ones who can connect you with affiliates already running traffic in your category. ClickBank, Digistore24, and the others bring their top affiliates to these events. That is your pipeline.
Side Events
Side events are where a lot of the real conversations at AGS happen – away from the booths, away from the sessions.
White Sensation party – hosted by AWSummit, already confirmed for the week. If you have been to Affiliate World events, you know how these nights go.
AGS Awards evening – a proper sit-down event during the week. Not a drinks reception. A good room to be in if you are building relationships with networks and advertisers.
More side events are being announced on the conference nights website as the date gets closer.
Why We Are Going To AGS
CPV Lab and CPV One track campaigns across every vertical AGS covers – nutra, ecommerce, lead gen, push, pop, native, search, and more. Our users are the people in that room.
If there is a place where we can meet our clients and learn about their problems with tracking, so we can try to solve them, that’s it.
Champions of Performance Marketing will be recording at the event. Flash interviews with speakers, exhibitors, and practitioners – the conversations that do not make it onto the main stage. If you are going to Rome and want to be on the podcast, come find us.
Your Ticket
Affiliates get free tickets to AGS Rome, subject to availability. Apply through the ticket page and complete AGS’s verification process.
For media buyers, agencies, DTC brands, and SaaS tools – use our promo code at checkout for a discount:
Promo code: CPVOne10AGS
Get your ticket to Affiliate Grand Slam Rome 2026
One ticket will give you access to all 4 events. If you go with the Premium or Platinum plans you get extra access to awards or activities!
Building Your 2026 Conference Calendar?
We put together a complete guide to affiliate and performance marketing conferences in 2026 – dates, locations, formats, and who each event is best suited for.
Affiliate Marketing Conferences 2026 – Complete Event Calendar
At a Glance
| Event | Affiliate Grand Slam Rome 2026 |
| Dates | November 2-5, 2026 |
| Location | Fiera Roma, Rome, Italy |
| Exhibitors | 250+ |
| Verified affiliates and delegates | 5,000+ (30,000+ across all four events) |
| Speakers | 50+ |
| Countries | 40+ |
| Ticket access | AGS + SiGMA World + AIBC + FX.World |
| Free tickets | Available for verified affiliates (apply via ticket page) |
| Promo code | CPVOne10AGS (discount for non-affiliates or for affiliates who want premium access) |
| Website | affiliategrandslam.com |
Frequently Asked Questions
Is AGS only for experienced affiliates? No. The verified affiliate process means the room skews toward active practitioners, but the event covers every level from established affiliate managers to DTC brands exploring affiliate for the first time. The exhibitor floor and networking format work for both.
Do I need separate tickets for SiGMA World, AIBC, and FX.World? No. One AGS ticket gets you into all four events at Fiera Roma during the week.
How do I qualify for a free affiliate ticket? Affiliates apply through the ticket page and go through AGS’s verification process. Free tickets are subject to availability – apply early.
What is the practical difference between attending AGS and a single-vertical conference? At a single-vertical event, you already know most of the ideas in the room. At AGS, the density of different niches under one roof means you will hear angles, offers, and traffic approaches you would not encounter in your own vertical. That cross-pollination is the main reason to go if you are already well-connected in your niche.
What should media buyers and DTC brands prepare before going? If you are meeting new traffic sources at AGS and plan to test new campaigns after, sort your tracking infrastructure before the event, not after. Configure your postback URLs, make sure your click IDs are passing correctly, and have your attribution set up across the platforms you are planning to run. Starting fast after a conference without the setup ready is how you lose your testing budget before you have useful data.
CPV Lab and CPV One are performance marketing trackers used by affiliates, media buyers, and DTC brands across every major traffic source and vertical. If you are heading to Rome and want to talk tracking, attribution, or campaign data – find us at the event.
Not tracking yet? Start a free 14-day trial of CPV One before the event – so you arrive with data, not guesswork.
