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Advanced techniques for fast loading landing pages

Lightening Fast Landing Pages

Posted on July 2, 2023April 5, 2024 by Patrick H

Hey guys these are techniques that I’ve learned over the years that could help you increase your landing page speed for your affiliate marketing campaigns to help get your pages running as fast as possible.

We all know that speed for our landing pages is very important, especially with Pop or Push traffic.

Lightening Fast Landing Page Techniques are:

1. Use a Content Delivery Network: 

You can increase your landing pages speed by using something called a Content Delivery Network (CDN).

A CDN allows you to send files (images, css, ect) closest to the user’s location, which can make your page load extremely faster depending on their location.

How to use a Content Delivery Network:

I tested a method an instructor taught to increase landing page speeds, and actually worked really well.

The method was to use a decent hosting platform like NameHero, but host as much of his content as you could on the CDN like CSS files, Java Script and Images. I tested it and was surprised how well it actually worked.

Speed Test:

How to use Content Delivery Network (CDN)
How to use Content Delivery Network (CDN)

39% faster pages might not seem like a lot, but if you running mobile devices it can really make a difference. The CDN that seemed to work the best that I tested and that’s super cheap is Bunny CDN.

Source: https://bunny.net

2. Compress your images

You can double your landing page speed just by easily compressing the images on your site for free.

If your images totaled 800kb on your page and you reduced the total image size to 121kb you could of just easily doubled your page speed with very little effort.

Compressed images for super fast landing pages

How to compress your images:

A 100% free website you can use to compress your images is called TinyPNG.

Compress your images to load your landing page faster

Just drag and drop your images to their site and it will automatically optimize your images.

Source: https://tinypng.com

3. Onerror events

“Onerror events” can be used to back up images by having a secondary URL load if the first URL doesn’t load correctly. This can be very important for image heavy landing pages.

You don’t want to leave an empty space on your landing page.

Oneerror event - how to use it to load a secondary URL

Adding this attribute to your images with a secondary image url can increase the chances your page’s images will load properly.

Here is an example of code for “onerror” event:

<img src="https://example.com/image-1" onerror="this.onerror=null; this.src='https://example.com/image-2'" />

 4. HTML Compression & Minifier

If you really want to squeeze every millisecond out of your page you can also compress your html, php and javascript using compression tools and minifers. These tools help reduce unnecessary data and spaces on your page code to help it load faster.

Toptal - online HTML minifier and compressor for fast landing pages in affiliate marketing

List of html compression/minifier tools I found:

https://www.toptal.com/developers/html-minifier
https://kangax.github.io/html-minifier/
https://codebeautify.org/minify-html
https://www.willpeavy.com/tools/minifier/
html compression/minifier tools

5. Remove unnecessary scripts for WordPress:

If you are using WordPress ripping your own pages allows you to remove unnecessary scripts. These scripts (java, css, ect) are added when you have too many WordPress plugins and can slow your landing page speed down.

Once you have a proven WordPress page that’s working this is the entire process I’ve used that could help you increase your page speed even further.

Summary Entire Process 

Here is the full summary to get your landing page loading lightening fast (previous steps combined):

  • Rip your own Word Press landing pages using Pure Lander (purelander.com), and convert them into a static html or php file.
  • Remove any additional scripts that are unneeded.
  • Compress images
  • Compress the html, css and etc.
  • Use a CDN

Once this is done, you can use your landing pages for your affiliate marketing campaigns.

All that remains is to add your affiliate links to the landing page, track them and optimize the results.

If you want to check also my other articles regarding:

  • Super simple landing page – easy tutorial for WordPress landing pages
  • Dynamic variables – how to personalize your landing pages with dynamic variables
Patrick Hill

Guest Author: Patrick Hill

Patrick is an affiliate marketer with 8+ years marketing experience. He was certified at Meclabs Research Institute in 2019 for value proposition development and a Photoshop designer. He has experience working as a technical support manager at a CPA network, and loves to make graphic design and programming easy for average people.

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