ROIads is an AI-driven advertising network for push and pop traffic, built for affiliates running performance campaigns across dating, gambling, betting, finance, nutra, sweepstakes, and e-commerce. The platform pairs smart bidding technology with dedicated account managers, delivers over 9 million daily ad impressions across 150+ GEOs, and is incorporated in Cyprus with a fully remote EU-based team.
This review covers ROIads’ ad formats, AI bidding stack, targeting options, account-management model, tracker integration with CPV Lab, pricing tiers, and signup process. Last updated: 2026.
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ROIads at a glance
ROIads is a self-serve push and pop ad network with AI-driven bidding, dedicated account management, and native CPV Lab and CPV One integration.
Minimum deposit: $250. Minimum push CPC: $0.003. Minimum pop CPM: $0.5. Coverage: 150+ GEOs.
- Network type: push and pop (self-serve); in-page and direct click available on request
- Coverage: 150+ GEOs, with priority coverage in Indonesia, India, USA, Germany, and the UK
- Daily ad impressions: 9 million plus
- Minimum push CPC: $0.003
- Minimum pop CPM: $0.5
- Minimum deposit: $250 (Basic plan)
- Tracker integration: native support for CPV Lab Pro and other major trackers
- Verticals: dating, gambling, betting, finance, nutra, sweepstakes, e-commerce, VPN, antivirus, software
- Headquarters: Cyprus
Formats and traffic
ROIads offers two self-serve traffic channels (push and pop) and two additional formats available on request: in-page and direct click.
ROIads currently offers two primary traffic channels available for self-serve launch:
- Push: classic and in-page push notifications
- Pop: popunder traffic
Two additional formats are available on request through your account manager:
- In-page: push-style ads embedded directly on the page, no subscription required
- Direct click: high-intent direct URL traffic
Gambling and betting is the flagship vertical on ROIads.
The platform has the deepest source data, highest CTR benchmarks, and best-optimized AI models specifically for dating campaigns. Other strong verticals include dating (adult and mainstream), finance, nutra, sweepstakes, e-commerce, VPN, antivirus, and software.
Core features that move the needle
ROIads offers four bidding modes:
- AI Bidding Technology (Performance Mode)
- CPA Goal (Target CPA)
- Micro Bidding
- Manual CPC/CPM.
AI Bidding Technology (Performance Mode)
ROIads’ smart bidding algorithm analyzes each impression in real time and automatically adjusts bids to maximize performance within your budget. No manual micromanagement required; the system finds converting traffic and doubles down on it.
CPA Goal (Target CPA)
Set your target cost per action and let the platform optimize toward it.
Available after your first confirmed conversion (or after a test conversion is fired). This is the most hands-off way to scale once a campaign proves profitable.
Micro Bidding
Full bid control at the source level. Once your campaign is live and you’ve identified which sources perform, you can raise or lower bids per source without touching the overall campaign budget.
Precision optimization for experienced buyers.
Manual CPC / CPM
Standard manual bidding for those who prefer full control from day one.
- Push minimum CPC: $0.003
- Pop minimum CPM: $0.5
Targeting options
ROIads supports device, OS, browser, and connection-type targeting at launch, plus advanced controls (carrier, ISP, language, scheduling, whitelist/blacklist, micro bidding, and optimization rules) unlocked in edit mode after campaign creation.
Available at campaign launch:
- Device, OS, browser, connection type (WiFi vs. mobile)
- Impressions and clicks cap per user per day
- Mainstream-only or adult-only traffic toggle
- WebView traffic inclusion
- Basic time scheduling
- Subscriber age targeting (push only): target users by hours since subscription, where fresher subscribers cost more but convert better
Unlocked after campaign creation (edit mode):
- Mobile carrier and ISP targeting
- Browser language targeting
- Advanced scheduling by hour and day of week
- Whitelist / blacklist by source
- IP whitelist / blacklist
- Micro bidding per source
- Optimization rules (auto-rules)
Roya: ROIads’ AI assistant
Roya is ROIads’ built-in AI assistant available via chat in the platform. She handles setup questions, format selection, campaign-data interpretation, and optimization and scaling decisions in real time.
ROIads introduced Roya, the platform’s AI assistant, to make the interface more intuitive and help advertisers manage setup, optimization, and scaling decisions.
Roya is available via chat on the platform and handles real-time guidance, from choosing formats to interpreting campaign data. She’s the face of the AI layer: fast, direct, and built to help you make profitable decisions without digging through documentation.
AI on the ad network side pairs naturally with AI on the tracker side.
For how CPV Lab’s CPV Copilot and AI Smart Rotations work for affiliate campaigns, see CPV Lab’s overview of v13 AI features.
Account management and support
Every ROIads advertiser receives a dedicated account manager (not a support queue), with help on setup, GEO selection, whitelists, creatives, and scaling. Standard campaign moderation time is 10 to 15 minutes.
Support is one of ROIads’ clearest differentiators. Every advertiser gets a dedicated account manager, not a support queue. Your AM helps with:
- Campaign setup and tracker integration
- GEO and vertical recommendations
- Whitelist and blacklist strategy
- Creative selection (free creatives available on request)
- Scaling decisions and optimization tips
Moderation time: 10 to 15 minutes after campaign submission.
Tracker integration
ROIads integrates natively with all major affiliate marketing ad trackers, including CPV Lab and CPV One. Postback setup is handled through the Tracking section of the ROIads dashboard using a postback URL and the {clickid} macro.
ROIads integrates natively with all major trackers, including CPV Lab Pro.
Postback setup is handled via the Tracking section in your dashboard.
- Select your tracker, copy the postback URL
- Paste it into your tracker’s affiliate network settings,
- Map the {clickid} macro.
Your AM will walk you through it if needed. For a step-by-step CPV Lab setup, see the official ROIads integration guide in CPV Lab’s documentation.
If you are new to postback tracking, the CPV Lab blog covers the difference between pixel and postback URL tracking in more detail.
Pricing tiers and deposits
ROIads has four account tiers (Basic, Prestige, Elite, King) starting at a $250 minimum deposit. Higher tiers add personal AM access, creative packs, priority moderation, and deposit bonuses from +3% up to +10%.
| Plan | Min deposit | Key benefits |
| Basic | $250 | Platform access, partner bonuses |
| Prestige | $500 | Personal AM, GEO and vertical recommendations; traffic analysis tools; whitelists; and a +3% deposit bonus |
| Elite | $1,500 | All Prestige features, free creative pack, +6% deposit bonus |
| King | $5,000 | All Elite features, priority moderation, daily campaign performance review, +10% deposit bonus |
Payment methods: credit/debit card, wire transfer, and Capitalist.
Dashboard overview
The ROIads dashboard has six core sections: Campaigns, Insights, Creatives, Reporting, Tracking, and Billing History.
The ROIads interface is built to be readable without a learning curve:
- Campaigns: create, configure, and launch push or pop campaigns, with up to 10 creatives per campaign
- Insights: win rate, impressions, average and max CPC by country
- Creatives: all creatives you’ve made or received from your AM
- Reporting: performance stats filtered by country, creative, browser, OS, period; shows impressions, clicks, CVR, spend
- Tracking: postback and tracker setup
- Billing History: full deposit and spending history
How to sign up for ROIads
Signup at roiads.co takes under two minutes. After registration, an account manager reaches out within 1 to 3 minutes to discuss your offer and GEO. Some GEOs require approval before activation.
Sign up at roiads.co in under two minutes by entering your name, email, Telegram or Skype, account type, country, and traffic experience. After registration, your account manager reaches out within 1 to 3 minutes to discuss your offer and GEO. Some GEOs require approval before activation.
Step-by-step:
- Go to roiads.co and click Sign Up
- Fill in your details and select account type
- Accept the terms; you’re in the dashboard instantly
- Your AM contacts you within minutes to help you launch
Frequently asked questions about ROIads
What is ROIads?
ROIads is an AI-driven advertising network for push and pop traffic, focused on affiliate and performance campaigns. It combines smart bidding technology with dedicated account managers and is incorporated in Cyprus.
What ad formats does ROIads support?
Push (classic and in-page push notifications) and pop (popunder) are available self-serve. In-page and direct click formats are available on request through an account manager.
What is the minimum deposit on ROIads?
The minimum deposit is $250 on the Basic plan. Higher tiers (Prestige, Elite, King) start at $500, $1,500, and $5,000 respectively, and add deposit bonuses of +3%, +6%, and +10%.
What is the minimum CPC on ROIads push traffic?
The minimum push CPC on ROIads is $0.003. The minimum pop CPM is $0.5.
Which verticals work best on ROIads?
Gambling and betting is the flagship vertical, with the deepest source data and highest CTR benchmarks on the platform. Dating, finance, nutra, sweepstakes, e-commerce, VPN, antivirus, and software are also strong.
Does ROIads integrate with CPV Lab?
Yes. ROIads integrates natively with CPV Lab Pro and CPV One click trackers. Postback setup is handled in the Tracking section of the ROIads dashboard, using a postback URL and the {clickid} macro. The full setup walkthrough is available in the CPV Lab ROIads integration documentation.
What is Roya on ROIads?
Roya is ROIads’ built-in AI assistant. She is accessible through in-platform chat and helps advertisers with setup, format selection, campaign-data interpretation, and optimization and scaling decisions in real time.
How long does ROIads campaign moderation take?
Standard moderation takes 10 to 15 minutes after campaign submission. Advertisers on the King tier get priority moderation.
Bottom line
ROIads is a performance-first platform: AI handles bid optimization, your AM handles strategy, and the interface stays out of your way. If you’re running dating, gambling, or betting and want push or pop traffic that actually converts, it’s worth testing.
Create your ROIads account and launch your first campaign.
