In performance marketing an ad tracker is a must… but not any tracker will do.
There are trackers niched or trackers that are more affordable.
Choosing the right ad tracking tool is critical for marketers looking to optimize their digital campaigns effectively.
CPV One and ClickMagick are two leading platforms in this domain, offering a range of features designed to raise the performance of your ads.
Here’s a detailed comparison of CPV One vs. ClickMagick to help you decide which tool might best meet your needs, especially if you are running YouTube Ads, Google Ads, and ClickBank offers.
Here is a summary of what you will find in this article:
- CPV One core features
- ClickMagick core features
- Integration and API capabilities of CPV One vs. ClickMagick
- ClickMagick and adblockers
- CPV One and adblockers
- Direct customers insights about CPV One and ClickMagick
- Pricing comparison
- Compare refund policy
- Sort of a conclusion
CPV One vs. ClickMagick overview of core features
CPV One: precision and real-time analytics

CPV One is designed to be an all-in one platform for tracking and testing marketing campaigns across various channels. It is the perfect tool for performance marketers and here is why:
- Track, test and optimize all types of marketing campaigns from a single dashboard.
- Direct Link and Landing page campaigns – where the you use a landing page or you send the traffic directly to the offer
- Lead Capture campaigns – where you use optin forms and thank you pages
- Landing page sequence campaigns – for complex funnels where you use different landing pages in your sequence
- Multiple option campaigns – the typical listicles campaigns where you can have groups with different options and track and split test between them
- Multiple paths campaigns – for funnels where you test multiple paths depending on your needs
- Email follow-up campaigns – to track also your email campaigns, bring data in the same place with all your other marketing efforts.
- Server-to-Server (S2S) integrations with more than 200 affiliate networks and traffic sources
- Use Postback URLS and APIs to get accurate data about your campaigns and never miss a conversion again!
- Internal tracking with Bot and Proxy Filtering included
- First Party data enabled – be compliant with the latest trends and use only first party data
- Mobile optimization: Features over 20 mobile-specific metrics and is optimized for mobile tracking.
- Lab stats & detailed reporting: Offers in-depth analytics for ads, keywords, pages, and offers.
- High traffic management: Optimized for heavy traffic scenarios with ultra-fast redirects.
- Unlimited tracking: Precise tracking capabilities and real-time analytics with no cap on tracking campaigns, ads, pages, or offer rotations.
- User accessibility: Easy setup allows users to create campaigns quickly without needing extensive programming knowledge.
- Advanced tracking options: Supports both cookie and cookie-less tracking, custom domains with SSL, and has cloaking capabilities for affiliate links.
- Extensive integrations: API integrations include major platforms like Facebook CAPI, TikTok, Google Ads, and more.
- Testing capabilities: Enables multivariate testing and various tracking modes to optimize campaign performance.
- Conversion data integration with all traffic sources including Google Ads, Meta Ads, Microsoft Ads, TikTok Ads. It ensures that your audience targeting is as sharp as possible.
ClickMagick: Comprehensive and versatile

ClickMagick is known for being very popular for SMBs and small businesses. It has some very interesting features:
- Audience optimization: Features like Audience Optimization™ boost ad targeting by automatically updating platforms with conversion data. (CPV One has extended use of this feature, see the difference below)
- Real-time tracking: Offers instant data on campaign performance, allowing for timely adjustments.
- Diverse Plan Options: Cater to different user needs with a variety of plan choices.
- Educational resources: Provides tutorials and guides to help users maximize the platform’s capabilities.
- Adaptive tracking: facilitates detailed and accurate tracking across multiple platforms.
- Easy setup: ClickMagick tracking is different as it is done by using existing links and adding parameters to them (not tracking links)
- Community support: Includes access to a community forum for user interaction and support.
Direct comparison: integration and API capabilities of CPV One vs. ClickMagick
CPV One
- CPV One integrates directly with various affiliate networks. This integration automates the tracking of conversions and management of payouts, ensuring real-time data accuracy.
- CPV One allows users to connect with over 200 different traffic sources directly, enabling automatic import of campaign data like clicks, conversions, and costs.
- CPV One is compatible with CRM systems, email marketing platforms, and analytics tools, facilitating a streamlined workflow for digital marketers.
- CPV One provides comprehensive API access, which allows for the creation of custom integrations and functionalities to meet specific user needs. This API access is designed to support advanced customization and automation.
- CPV One works seamlessly with popular analytics and optimization tools, enhancing the ability to analyze and optimize campaign performance based on integrated data sources.
ClickMagick
- ClickMagick also integrates with various affiliate networks, though the extent and ease of integration can vary depending on the specific networks and user setup.
- ClickMagick supports integration with a wide range of traffic sources as well. The platform enables users to track campaign performance across these sources, although it may require more manual setup compared to CPV One.
- ClickMagick offers integrations with third-party tools too; however, the specifics of which tools can be integrated directly and the ease of integration may differ.
- ClickMagick also provides API access, enabling users to develop custom solutions. The capabilities and complexity of API integration can vary, offering different levels of customization potential.
- ClickMagick integrates with analytics tools as well, allowing users to pull in-depth insights and optimize their campaigns. The platform’s focus is often on providing detailed data analytics which may require a more involved configuration process.
CPV One vs. ClickMagick: summary
- Both CPV One and ClickMagick offer robust integration capabilities with affiliate networks and traffic sources. CPV One typically provides a broader and more automated integration experience, particularly noted for its ability to handle high volumes of data and connections without manual intervention.
- API access on both platforms
- In terms of third-party tools integration, CPV One might offer slightly more seamless connectivity compared to ClickMagick, potentially reducing setup time and complexity
Feature/Platform | CPV One | ClickMagick |
---|---|---|
Integration with Affiliate Networks | V | V (Varies by network) |
Direct Connection to Traffic Sources | V (Over 200 sources) | V (More manual setup) |
Compatibility with CRM and Email Platforms | V | X (Varies) |
API Access for Custom Integrations | V (Comprehensive) | V (Varies by complexity) |
Integration with Analytics and Optimization Tools | V | V |
Audience Optimization | Conversion data integration with major ad platforms (Google Ads, Meta Ads, TikTok etc.) | Audience Optimization™ in STANDARD plan |
Send automatic conversion data to advertising platforms | V | V |
Use your own domain for tracking | V | X |
Tracking blocked by AdBlockers | Not blocked | Blocked |
How are adblockers reacting to ClickMagick tracking?
Based on the method used by ClickMagick (to use one domain for tracking and add extra parameters) there are some issues identified with adBlockers:
- There are AdBlockers that blocked the domain from ClickMagick
- which means the tracking for visitors using AdBlockers is not done
- which means the visitor identifier is not sent to the affiliate network/ brand website
- which means that the conversion is not assigned to the affiliate

How is CPV One working with AdBlockers?
CPV One is using a different tracking method compared to ClickMagick.
By using custom tracking domains for the tracking links, the AdBlockers will not be able to detect CPV One domain and block the tracking.
In this way the tracking is done correctly from the initial visitor till the final conversion.

CPV One vs. ClickMagick: direct customer insights and comparison
Several users have reached out with specific questions comparing CPV One and ClickMagick, particularly concerning usability, pricing, and features (from their requests we started this article in the first place!)
Here are some queries and how CPV One addresses them:
Question 1:
Hi, I’m making a comparison between your platform and ClickMagick, I would like to know which plan you can offer me that is equivalent to the same functions as ClickMagick’s STANDARD plan, where the main thing for me is the function: ClickMagick Audience Optimization™ automatically sends your actual conversion data to the platforms you advertise on, so they’ll have more accurate data to work with.
I would also like to know if you could help me configure everything at the beginning by teaching.
Answer:
The equivalent plan from CPV One would be the Pro plan which also comes with extra features such as:
– unlimited landing pages, offers and websites tracked
– 5 million events included per month
– unlimited Google Ads accounts integrated
– options to easily rotate offers
– onboarding call on Zoom
The Pro plan also includes the option to pass back conversions to Google Ads (and all other traffic sources) in order to optimize audiences. This is very important and will improve your campaigns greatly. It is a configuration that you only need to make once, then it will work automatically for all your campaigns.
We have the best support team which will help you with your campaign setup in order to make sure everything is configured correctly. And you can also have your first campaign setup during the 1-on-1 discovery call on Zoom if you have the landing page and offer URL ready.
Question 2:
I am a student of Profit Singularity with Chris Reader, who teaches his method using Click Magick.
So I have set up with ClickMagick, but unfortunately found the monthly subscription to be quite high for a start up affiliate.
This is why I researched and found your software. But I was a little overwhelmed with how to set up
my account in a similar way to how I have set up ClickMagick.
I am running Youtube ads to my Convertri landing pages, which were being connected to ClickBank via ClickMagick.
I am very impressed with what your Software has to offer, but just a bit stressed about the initial configuration. I would need to get this sorted asap as I have Youtube and Google ads that need a tracking asap.
Answer:
You can use CPV One to track all your campaigns and it will work even better than ClickMagick. We have many customers moving over from ClickMagick lately. I know that things may seem intimidating at first because there are many advanced options in the tracker, but most of them can be left to their default values.
Question 3:
I am currently using Click Magic and would like to import campaigns.
Answer:
We can import all your campaigns from ClickMagick into your CPV One instance through their API. So we will need the API Key from ClickMagick in order to do this. You should find the API Key inside your ClickMagick account.
After that I will pass all the details to the DEV team and they will perform the campaigns import.
CPV One vs. ClickMagick: detailed pricing and plan comparison
Choosing the right ad tracking tool involves knowing not only the features but also understanding the cost and what you get at each pricing level. Here’s a thorough comparison of CPV One and ClickMagick to guide you through their subscription plans.
CPV One pricing plans v.s ClickMagick pricing plans
Plan | Price | Features |
---|---|---|
CPV One STARTER | $57/mo | 2 million events, Unlimited campaigns, 3 domains, 3 APIs, Optional MV Lab |
CPV One PRO | $97/mo | 5 million events, Unlimited campaigns, 15 domains (Google Certified), 10 APIs, Optional MV Lab |
CPV One TEAM | $227/mo | 10 million events, Unlimited campaigns, 100 domains (MV Lab for 5), Unlimited APIs, MV Lab included |
CPV One ENTERPRISE | $467/mo | 30 million events, Unlimited campaigns, 150 domains (MV Lab for 10), Unlimited APIs, MV Lab included |
ClickMagick STARTER | $69/mo | 10,000 clicks, Limited to 1 site, Basic tracking, Basic support |
ClickMagick STANDARD | $149/mo | 100,000 clicks, Up to 5 sites, Advanced features (Audience Optimization, Cross-Device Tracking), Strengthen support |
ClickMagick PRO | $299/mo | 1,000,000 clicks, Unlimited sites, All advanced features, Comprehensive support including API & Zapier |
Key differences and value propositions
CPV One offers more flexibility in terms of event tracking and data retention at lower price points, making it ideal for users who expect high traffic volumes and need extensive campaign and domain management options. The overage charges and custom domain options are particularly attractive for medium to large businesses that require a robust tracking infrastructure.
ClickMagick, on the other hand, is structured around click tracking with tiered features that cater to businesses of different sizes. Its plans include powerful tools for audience optimization and fraud protection, which are essential for users focused on maximizing the efficiency of their ad spend.
Refund policies: CPV One vs. ClickMagick
When subscribing to a digital marketing tool like an ad tracker, understanding the refund policy is crucial as it can affect your willingness to trial a new service. Both CPV One and ClickMagick offer refund policies designed to provide peace of mind to new users. Here’s what you need to know about each:
CPV One refund policy
CPV One aims to ensure that all customers are confident in their investment in the platform. Here’s how they handle refunds:
- 30-day money-back guarantee: CPV One offers a straightforward refund policy that allows users to cancel their subscription within 30 days of purchase for a full refund. This policy is designed to make new users feel secure, providing a risk-free opportunity to test the platform’s capabilities.
- How to request a refund: Users wishing to request a refund should contact CPV One’s customer support through their official website or via email. The process is typically hassle-free, with customer service representatives guiding users through the steps.
- Conditions: The full refund is available provided that the request is made within the 30-day window from the initial date of purchase. There are no specific conditions related to usage within those 30 days, allowing users to fully explore the platform’s features.
ClickMagick refund policy
ClickMagick also understands the importance of flexibility for new users and offers a similar refund policy:
- 30-day money-back guarantee: Like CPV One, ClickMagick provides a 30-day money-back guarantee for all new subscriptions. This allows users to try out the service without any financial risk.
- How to request a refund: To initiate a refund, users need to reach out to ClickMagick support via their helpdesk or email within 30 days of their purchase. The support team is generally responsive and helpful in processing refund requests.
- Conditions: The refund must be requested within 30 days of the subscription start date. ClickMagick typically does not impose restrictions on the amount of usage during the trial period.
Key points to consider
- Trial periods: Both CPV One and ClickMagick offer a 30-day trial period during which you can assess whether the platform meets your needs. This period is crucial for testing all the features relevant to your campaigns without commitment.
- Customer support: Both platforms are known for their responsive customer support, which is an essential factor when handling refunds. Prompt and helpful customer service can significantly ease the refund process.
- Flexibility and risk reduction: The similar refund policies of CPV One and ClickMagick highlight their commitment to customer satisfaction and flexibility. This approach helps reduce the perceived risk of trying out a new platform and can encourage users to experiment with advanced features.

Conclusion: Why CPV One might be the right choice for your marketing needs
After a detailed comparison of CPV One vs. ClickMagick across various aspects including pricing, feature sets, and refund policies, it’s clear that each platform has its strengths.
However, for performance marketers focusing specifically on YouTube and Google Ads campaigns, CPV One and CPV Lab often emerge as the more advantageous options.
Key advantages of CPV One and CPV Lab over CLickMagick
- Easier split-testing: CPV platforms make it straightforward to split-test offers, allowing for efficient optimization of campaigns to identify the most effective strategies quickly.
- No tracking limits: Unlike many other platforms, CPV One does not impose limits on the number of websites or domains you can track. This is particularly beneficial for marketers managing multiple campaigns or those who need the flexibility to expand their operations without encountering tracking restrictions.
- Generous click limits: With CPV One, users enjoy generous click limits, ensuring that even high-volume campaigns can run smoothly and without additional costs. CPV Lab takes this a step further by offering absolutely no click limits, providing unparalleled freedom in campaign management.
- Integrations with Google Ads to get costs and pass conversions easily in order to optimize audiences.
- CPV One is a Google certified click tracker.
- AdBlockers will not stop CPV One’s links from tracking correctly.
Why Choose CPV One?
Given these benefits, CPV One and CPV Lab not only offer comprehensive and flexible tracking solutions but also ensure that your campaigns are as efficient and effective as possible. Their user-friendly interfaces and robust support systems further boost their appeal, particularly to those new to digital advertising or those scaling up their marketing efforts.
For marketers dedicated to optimizing their digital campaigns and maximizing ROI, CPV One provides a combination of flexibility, extensive features, and supportive user policies. The lack of tracking and click limitations, along with powerful split-testing capabilities, makes CPV One a standout choice, particularly for those involved in dynamic online advertising environments.
Explore CPV One Today!
We encourage you to explore what CPV One has to offer and consider how it might increase your digital marketing strategies. With its comprehensive features, favorable pricing, and user-centric policies, CPV One is equipped to help you achieve your marketing goals more effectively and efficiently. Start your free trial today and experience the benefits firsthand.
Ready to optimize your digital marketing campaigns like never before? Click here to learn more about CPV One and discover how it can transform your advertising efforts.