December 3rd, 2025 by Patrick H In this tutorial, we're walking through split-testing offers effectively with CPV Lab, a powerful ad-tracking platform for performance marketers. We’re focusing on…
October 21st, 2025 by ElizabetaK Understanding how ad trackers distribute traffic between landing pages and offers is fundamental to successful affiliate marketing and paid advertising…
October 2nd, 2025 by Julia D. We have another episode of Champions of Performance Marketing. I'm thrilled to have Raanan Rosenbaum here today, whose campaigns truly…
September 22nd, 2025 by Patrick H Step-by-step guide for affiliate marketers to increase ROI with smart traffic segmentation and accurate click tracking. Use Redirect profiles in CPV Lab to redirect traffic for mobile or desktop users.
July 19th, 2025 by Julia D. When I first discovered Parul Mehta Bhargava through her LinkedIn newsletters, where she fearlessly calls out industry fraud and shares…
July 8th, 2025 by Julia D. In the world of push notification advertising, success hinges on understanding the nuances of campaign optimization, creative testing, and data-driven decision-making.…
November 3rd, 2025 by Julia D. In part one of our conversation with Raanan Rosenbaum, we explored his unconventional journey from the jewelry industry to success…
October 2nd, 2025 by Julia D. We have another episode of Champions of Performance Marketing. I'm thrilled to have Raanan Rosenbaum here today, whose campaigns truly…
September 19th, 2025 by Julia Draghici Welcome to the second part of the Champion of Performance Marketing interview with Kyle Kosteczka, where he shares his affiliate…
August 21st, 2025 by Guest Most affiliates stick to what they know: banner ads, push notifications, and text-based campaigns. But while they're fighting over the…
May 23rd, 2025 by Patrick H If you're running affiliate marketing campaigns and want to test out fresh angles, this method could surprise you. Recently, I…
July 15th, 2021 by Julia D. The affiliate industry (and marketing industry in general) continues to grow and adopt new tracking technologies to meet the needs…
May 20th, 2021 by Julia D. After Apple launched the latest iOS14.5 update, difficulties began to appear for all the marketers running ads, especially for the…
April 6th, 2021 by Julia D. Affiliate marketing is an increasingly popular tactic that generates significant online revenue. It is beneficial for brands, affiliates, and merchants…
February 3rd, 2021 by Julia D. Affiliate marketing explained for 2023 landscape! Affiliate marketing has been a hot buzzword for some time, and that is because…
