October 21st, 2025
by ElizabetaK
Understanding how ad trackers distribute traffic between landing pages and offers is fundamental to successful affiliate marketing and paid advertising…
July 8th, 2025
by Julia D.
In the world of push notification advertising, success hinges on understanding the nuances of campaign optimization, creative testing, and data-driven decision-making.…
March 13th, 2026
by Julia D.
Welcome to the new episode of Champions of Performance Marketing. I'm excited about this episode because we're stepping slightly outside…
June 5th, 2026
by Guest
Mondiad just added Popunder Ads to their lineup, and for performance marketers running campaigns through CPV Lab, the timing is…
August 21st, 2025
by Guest
Most affiliates stick to what they know: banner ads, push notifications, and text-based campaigns. But while they're fighting over the…
November 7th, 2023
by ElizabetaK
To thrive in today’s competitive digital marketing environment, businesses must be proactive. Relying on outdated affiliate tracking software, tools, and…
October 22nd, 2023
by ElizabetaK
After Google Optimize ended on September 30th, digital marketers are looking for Google Optimize alternatives. Multivariate testing is a key…
October 13th, 2023
by ElizabetaK
Discover the top affiliate ad tracking solutions. How they compare in terms of setup, features, pricing, adaptability and AI. Find…
September 18th, 2023
by ElizabetaK
In the dynamic world of digital marketing, data is the compass that guides our decisions. Every click, every view, and…